Save up to 40% on fitness, apparel, and more before Black Friday. Save up to 40% on fitness, apparel, and more before Black Friday. Shop Now

DeFranco: The Right Way To Do Lateral Raises

Written by Joe Defranco
January 3, 2014
Updated March 26, 2020
Category: Fitness
Joe DeFranco is the founder and owner of the world-famous DeFranco’s Gym (now located at the Onnit Academy in Austin, TX). His gym has been named one of America’s 10 Best Gyms by Men’s Health magazine and one of the Top 5 Most Innovative Gyms in the USA by Greatist.com. For the past 18 years, athletes from around the world have hired Joe because of his remarkable ability to improve strength, speed, flexibility and power. Joe’s training techniques have been featured on ESPN, Spike TV, NFL Network, WWE Network, Men’s Health Magazine, Men’s Fitness Magazine, and in the NY Times best-seller, "The 4-Hour Body". His resume includes NFL players from all 32 teams, MLB players, NHL Players, WWE superstars, UFC fighters, and Olympic athletes. You can learn more about Joe and his training techniques online at www.DeFrancosTraining.com, as well as his membership site www.DeFrancoInsider.com. DeFranco’s caters to serious high school, college and professional athletes that are driven to reach their full athletic potential. Every square inch of the facility is dedicated to getting athletes brutally strong, lightning fast and mentally tough. What you will find with Defranco Training is an incredibly motivating, intense atmosphere; the best training equipment in the world; and some of the most educated coaches in the world!
  • USA: Free shipping is offered on orders with a minimum subtotal of $100 less discounts. Free shipping is only available in the contiguous U.S. and excludes Fitness and Digital items.
  • Canada: USD $10 flat-rate shipping is offered on orders with a minimum subtotal of USD $100 less discounts. Excludes Fitness and Digital items.
For media inquiries please contact us at media@onnit.com.
With a subscription, you'll get your favorite Onnit products whenever you want at 15% off MSRP unless otherwise noted. All automatic, worry free, and with our same great money back guarantee.
Cancel or adjust your order at any time, hassle free. Your payment method will only be charged right before your order ships. The discount applied every time is 15% off MSRP (unless otherwise noted) or the current sale discount, whichever is greater. For more information, see the complete Onnit Subscription Terms & Conditions and Frequently Asked Questions.

Secure Shopping

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access any information on our website. We incorporate physical, electronic, and administrative procedures to safeguard the confidentiality of your personal information, including Secure Sockets Layer (SSL) for the encryption of all financial transactions through the website. We use industry-standard, 256bit SSL encryption to protect your personal information online, and we also take several steps to protect your personal information in our facilities. For example, when you visit the website, you access servers that are kept in a secure physical environment, behind a locked cage and a hardware firewall. After a transaction, your credit card information is not stored on our servers.